MARKETING CONSULTANCY
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Hotel

Social Media

Opening Campaign

AI-assisted campaign conceptsSocial Media · Ads
Hotel dining countdown campaign concept

The overview

A countdown creative direction connects stay, dining and arrival stories in the lead-up to opening.

The brief

Give the upcoming hotel opening a sequence of relevant stories, moving from the promise of a stay to the prospect of a shared table and the moment of arrival.

ATHR’s contribution

  • Opening countdown creative concepts
  • Campaign messaging and narrative sequence
  • Visual direction and AI-assisted concept development
Hotel dining countdown campaign concept
Hotel stay countdown campaign concept
Hotel one-day-to-opening campaign artwork

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More to explore.

All work
Hotel brochure: the Designed for Living spread with stay collection copy and a guest with his dog on a green sofaView flipbook ↗
Hotel

Brochures

Positioning, brand copy and brochure direction connect the hotel’s stay, dining and lifestyle proposition.

Menus & Collateral

Terra branded coffee lifestyle concept with cup and café table
Café

Social Media

Lifestyle and product concepts explore how a brand looks and feels beyond its identity.

Social Media · Concepts

Historical school-run breakfast promotional artwork
Café

Ads & Social Media

Community dining and school-run breakfast creative built around the people nearby.

Ads · Social Media