MARKETING CONSULTANCY
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Hotel

Spaces & Signage

Arrival Branding

Spatial concepts & mockupsSpaces & Signage · Concepts
Hotel arrival graphic concept with a mood check-in wall, illuminated icons and a welcoming doorway

The overview

Entrance storytelling, parking graphics and floor messaging turn arrival into part of the hotel’s personality.

The brief

Carry the hotel’s living, working, dining and pet-friendly story into the arrival experience. Explore ways to make the entrance and underground parking feel more welcoming and engaging.

ATHR’s contribution

  • Entrance mural narrative and creative development
  • Interactive parking concepts: find, draw, colour, pose and follow
  • Spatial graphics, illustration direction and floor messaging
01

Entrance Branding

A conversational wall, illuminated icons and botanical details introduce the hotel’s personality before guests reach the lobby. Shown as an arrival concept.

02

Parking Graphics

Parking walls and floor messages extend the welcome through the approach to the hotel.

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