
Spaces & Signage
Entrance storytelling, parking graphics and floor messaging turn arrival into part of the hotel’s personality.
Spaces & Signage · Concepts
Hotel
Pet-Friendly Experiences



The overview
Extend the pet-friendly proposition into guest touchpoints, from the way the hotel communicates its welcome to the spaces and details guests encounter during their stay.
A confident campaign gives four-legged guests a place in the hotel’s story, using bold type, expressive portraits and a familiar tone.
Playful torn-paper artwork marks the pet-friendly elevator in English and Arabic. The design is shown as artwork.
Lift concept explorations and welcome accessories connect the campaign idea to the details of the guest experience.
A connected pet range extends the welcome into coordinated products, labels and packaging.
Welcome pieces bring the pet-friendly idea into the details of a stay.
A service message and a hydration station carry the same character into practical guest experiences.