← All workCafé
Menus, Displays & Signage
Café Brand Applications
Creative concepts & mockupsConcepts · Spaces & Signage · Menus & Collateral
The overview
Menu artwork, illuminated lettering, entrance flags and display concepts carry a café’s personality into its everyday surroundings.
The brief
Explore physical brand expressions that communicate the café’s personality and create a clear visual presence.
ATHR’s contribution
- Entrance flag and outdoor graphic concepts
- Character-led display and photo-opportunity concept
- Brand messaging and spatial composition
- Menu cover design and brand application
- Signage messaging and visual direction
01Display Concepts
An illustrated character, seating and branded messaging bring the café’s social personality into a physical display concept.
Café display concept with illustrated character, coffee table, yellow chair and branded backdrop 02Flags & Signage
Colour, scale and concise messaging give the entrance flags a recognisable presence.
Café entrance flag concepts with yellow and charcoal branding and character artwork 03Menu Artwork
Bold red, an illustrated character and expressive typography introduce the menu.
Café menu cover artwork in red with illustrated café characters 04Illuminated Signage
A concise brand message becomes a focal point through light and lettering.
From Early to Late illuminated café sign presentation